Beyond Meat
Challenge: More and more, it is proven that meat isn't healthy for our bodies and for the planet. How do we make people see Beyond Meat as a very flavorful alternative to help make it easier for people to be healthy?
Insight: Even though it’s unhealthy, grilling red meat is encouraged on special occasions.
Idea: When grilling a healthy alternative, you don’t have to wait for special occasions.
AD & CW: Renny Eackelbary & Connor Witt
Spread the grilling spirit with customizable tear-out greeting cards.
Social Media
Grill like it's a holiday. Even if it's one you've never heard of.
Product Extensions
Accessories to complement your new impromptu grilling habit.
